We run paid, owned and earned performance under one accountable studio. Real campaigns, weekly reviews, compounding outcomes — for 30+ Indian brands since 2012.
Performance marketing isn't a channel — it's the discipline of treating every rupee of spend like it has to pay for itself. Our team in HSR Layout has been running this discipline for the last 12 years across Google, Meta, LinkedIn, YouTube and SEO. The brands we work with don't measure us on impressions. They measure us on margin, on payback, on the customers we put in their pipeline.
Everything you'd expect from a senior team running this discipline at scale — and the things you wouldn't, but should.
Google Search, PMax, Display, YouTube, Meta, LinkedIn — set up properly, instrumented, run weekly.
Server-side tags, GA4, Meta CAPI, enhanced conversions — the plumbing your bid strategies need to learn faster.
Static, video, motion — produced in-house, refreshed fortnightly, briefed against the auction not against design awards.
Live calls every week. No status decks. We share screens, look at numbers, agree the next 7 days.
Built or rebuilt for the campaign — INP under 200ms, mobile-first, A/B tested.
Conversion-rate testing on the highest-traffic flows. Roughly one shipped test a week.
A live dashboard, not a slide. North-star metric + the 5 inputs that drive it.
12+ years of campaign craft on every brief — no juniors quietly running your spend.
Four reasons clients renew quarter after quarter, drawn from twelve years of operating performance for India's most ambitious teams.
What Indian brands typically spend, and what serious campaigns return — drawn from twelve years of running performance marketing across categories. Real engagements span everything from early-stage ₹5L/month spends to ₹2 Cr+/quarter at scale.
A repeatable engagement model that we've refined across 30+ Indian brands. Predictable cadence, transparent reporting, no agency theatre.
Two weeks reading your account history, market, and competitors before we touch a single bid.
A 90-day plan with channel mix, budget bands, creative direction, and the milestones we'll hit.
Campaigns live in 72 hours of sign-off. Tracking working. Creative shipping. Weekly reviews start.
Test cycles compound. Winning patterns get budget. Losing ones get killed. Outcomes climb.
A few details and a senior strategist will come back inside one business day with what we'd actually do — not a sales deck.
Reply within one business day. No obligation, no decks, no auto-replies.
First leads typically inside 2 weeks. Real ROAS conversation by month 2. Compounding by quarter 2. We're not in the business of three-month wonder cases.
We engage from ₹2L/month media + retainer. Below that, you're better served by a freelancer who can give you their full attention.
About 60% of our clients are Bangalore-headquartered; the rest are India-wide or international with India market focus. We're a Bangalore studio that runs national campaigns.
Freelancers do a channel well. We run a stack. Strategy + paid + SEO + creative + analytics under one accountable team — without the handoff gaps.
Senior strategist on every account, every week. No agency theatre.
If unit economics are working, we expand spend, channels, and creative cadence. If they're not, we have honest conversations about what to fix or whether to pause.
Free 30-minute strategy call. No slides, no pitch — just a working session with a senior strategist who'll tell you what we'd do if it were our money.
A senior strategist will read your brief and reply within one business day. Here's what you sent us: